This Bloomberg “Masters in Business” radio podcast features Jim McCann, the founder and CEO of 1-800-Flowers, who is also the author of “
Talk Is (Not!) Cheap: The Art of Conversation Leadership. He started with a single floral shop in Manhattan and went on to transform what had been a sleepy retail industry into a national platform. He did so by embracing technology, first with 800 numbers, than with AOL, the internet and finally mobile and social. Another fine interview by Barry Ritholtz, Bloomberg contributor, and blogger at
ritholtz.com
domain name: 1800Flowers.com
